This video, https://www.youtube.com/watch?v=CyA1g6q2OJc, can also be seen at https://www.youtube.com/channel/UC7AdvcFzeOBfWg58K89hhuw.Lookalike audiences empower you to use customer information from your site and app visitors, as well as people who like your Facebook Page or people in a Custom Audience. Created automatically from sources that you upload or connect to Facebook, lookalike audiences are a fast and effective way to connect with more people likely to respond to.Using Lookalike Audiences to scale facebook advertising july 12, 2016 4 Facebook has become one of the most effective advertising channels thanks to the amount of data it has on its users.Lookalike audiences are a great way to expand your display advertising reach to new people online. And because lookalike audiences have specific characteristics that make them ideal for your business, you know your ad budget isn’t going to waste on the wrong prospects.Find out answers to your questions and troubleshoot your Facebook advertising and business pages with our self serve Ads Help Center. Get help & support from Facebook now.. advertising objectives.. audiences. audiences Custom Audiences Lookalike Audiences Audience Insights. Ad Formats.You can actually leverage this by giving Facebook a glimpse of YOUR data and get it running on your favor. 2- Create Your Lookalike Audiences: The way you do this is to gather all the emails and go into the audiences side of your Facebook Ads manager, import them and make a custom audience based on your list.Find and connect with people similar to your customers with Facebook lookalike audiences. lookalike audiences empower you to use customer information from your site and app visitors, as well as people who like your Facebook Page or people in a custom audience. Created automatically from sources you upload or connect to Facebook, lookalike audiences are a fast and effective way to connect with more people likely to respond to your ads.One of the most powerful techniques to reach your audience is to combine your lookalike audiences with interests on your Facebook Ads.. and Interests on your Facebook Advertising – Hernan VazquezAgain, this is a brand new project, and we are building an audience from scratch, but if you have a list or some engagement in your Facebook page or Instagram profile, you can use these audiences as a basis for your targeting efforts. Just plug them on Facebook Audience Insights and see what other interests you can target on the platform.